Right now, the coronavirus pandemic has triggered an extreme level of economic uncertainty, and an enormous amount of fear. As a result, many businesses are pulling back and “hunkering down” in the hopes that they will survive the crisis. Many businesses that is — but not all of them.
There are many digital marketing agencies that are clamoring for your business. They may inundate you with emails and offers to boost your search engine optimization or drive leads to your website. How can you tell if they do what they say they do? And how can you tell if they are the right company for you?
Email marketing continues to be one of the most effective, efficient and affordable ways to generate brand awareness, engage target audiences, and ultimately drive more sales and revenues — regardless of whether your business is in the B2B or B2C space. Here are some eye-opening statistics:
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